Registration closes Wednesday, October 7th at 5:00pm

Late and Walk-In Registrants will be charged a $10 late-registration fee*

Achieving Buy-in and Adoption for your RIM Program

Getting organizational buy-in for records and information management requires showing each audience why it matters to them. This session covers how to frame value for different stakeholders, use short stories and data to make risk tangible, and craft function-specific messages that resonate. With AI initiatives increasingly dependent on well-governed information, RIM professionals have a new opportunity to connect their work to enterprise priorities. You'll leave with practical approaches for finding common ground across the business. This interactive session features hands-on exercises including role-playing scenarios to practice tailoring your message.

Speaker: Mark Kickbusch

Mark Kickbusch (Kicks) is the Records and Information Manager at Zillow Group. His career spans law enforcement and corporate information governance, beginning as a police officer and detective in Australia before moving to the U.S., where he served as a records supervisor for a police department. He went on to hold senior records management roles at Fruit of the Loom and Trinity Industries before joining Zillow. Mark is a Certified Records Manager (CRM).

Lunch 

• Chef Choice Beef
• Chef Choice Chicken
• Chef Choice Vegetarian 

*Late registrants and walk-in attendees are not guaranteed a meal. 

Tickets

$40.00 Member of ARMA Dallas
$50.00 after 05:00 pm October 7

$45.00 Guest of ARMA Dallas
$55.00 after 05:00 pm October 7